Archive for August 2024
5 Last Day “Launch Rabbits” You Can Pull Out of Your Hat for a Strong Cart Close
A launch is a time-based marketing event. That means that the doors OPEN, and then they CLOSE. Typically as much as 30-50% of sales come in on the LAST day (yes, procrastinators, looking at you!). So what can we do to prepare for the unknown on cart close day to maximize your sales during your…
Read MoreThe Upside of Stressful Launches (Unpopular Opinion)
“Anxiety is like exercise!” When I clicked open this article from The Atlantic, I didn’t know what to expect.Small doses of stress can protect your health, it says. The adrenaline you get before a big test or a performance, or say, a launch of your program – can actually be a good thing because it…
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